Messaging Research and Polling Library
Since December 2022, Vera Action has conducted extensive public opinion research and message testing to understand voters’ perceptions of crime and their preferred policy solutions. With these findings in hand, we conduct briefings and provide messaging guidance to politicians, campaigns, committees, and caucuses, on how to effectively counter “tough-on-crime” rhetoric and talk affirmatively about safety.
Messaging Research and Polling Library
Since December 2022, Vera Action has conducted extensive public opinion research and message testing to understand voters’ perceptions of crime and their preferred policy solutions. With these findings in hand, we conduct briefings and provide messaging guidance to politicians, campaigns, committees, and caucuses, on how to effectively counter “tough-on-crime” rhetoric and talk affirmatively about safety.
State Polling and Messaging Research
New York
Winning the Narrative in New York
David Binder Research (Apr 2022); Lake Research Partners, (Aug-Nov 2023); GBAO (Feb 2024)
Full Report
National Polling and Messaging Research
National
Countering Willie Horton-Style Attacks on the Border and Immigrants
(October 2024).
Full Report
National
On Crime and Safety, Real Solutions Matter More to Voters Than Trump’s Convictions
YouGov (June 2024).
Full Report
National
Testing “Tough On Crime” Versus “Serious About Safety” Messages
YouGov (May 2024).
Full Report
National
Perceptions of Crime and Safety Nationally and in Seven Battleground States
GQR (September 2023).
Full Report